How to make a NatGeo logo transformation from small to large, without changing the scale and in a continued sequence shot? This is what we did with Superestudio (http://superestudio.tv/) for this new NatGeo ID campaign, which mixes live action with post-production. The logo walks the path of scales ranging from micro to gigantic.

SILVER AWARD
PromaBDA Global Excellence 2016
Category: ART DIRECTION & DESIGN: CHANNEL ID

For this project I've been part of the Creative Team and the 3D animation & Post Production Team.
Natgeo IDs for Fox International Channels
Design and original production. Live Action and 3D Animation by Superestudio (http://superestudio.tv/).


2D/3D Animation & Post Production: Leandro Feuz, Martin Ferdkin & Ismael Vicente
Creative concepts: Martin Ferdkin & Ezequiel Rormoser
Production
: Ignacio Rojo, Florencia Cruz

Head of Production (Shooting)
: Juan Pedro Seguy
Cinematography: Tebbe Schöningh & Matias Lix Klett
Sound Design: Nicolas Torchinsky
Aerial: Ivan Insausti
Location: Pancho Casagrande

Produced by Superestudio & Lamole

Executive Creative Director / Director: Ezequiel Rormoser 
Executive Producer / Director
: Marcos Torres

Credits Fox International Channels:

Emanuele Madeddu, SVP consumer marketing NGCI
Mariano Barreiro, VP branding FIC.
Back to Top